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	<title>Comments on: NEXUS, SHMEXUS! YOU CANNOT BE SERIOUS!!!</title>
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	<link>http://futures-diagnosis.com/2010/01/06/nexus-shmexus-you-cannot-be-serious/</link>
	<description>Diagnosing the future of the Internet and innovation and their social impact</description>
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		<title>By: Ran</title>
		<link>http://futures-diagnosis.com/2010/01/06/nexus-shmexus-you-cannot-be-serious/#comment-115</link>
		<dc:creator><![CDATA[Ran]]></dc:creator>
		<pubDate>Fri, 22 Jan 2010 22:54:28 +0000</pubDate>
		<guid isPermaLink="false">http://futures-diagnosis.com/?p=394#comment-115</guid>
		<description><![CDATA[I agree that h/w or HCI wise, Nexus isn&#039;t groundbreaking - pretty much following Apple&#039;s footprint. But as Apple does such a great job at transforming the HCI, we can observe clearly Google did some thinking on differentiating from iPhone, e.g. it&#039;s 3.7&#039;&#039; screen is way better than its &quot;friendly&quot; competitor&#039;s. Notably Nexus does not come with a multi-touch panel, instead of a single touch with a software scale on the side. Plus, it attracts the Blackberry community by having the rolling ball as an alternative for people not comfortable with touch.

Also, ordinary users are still, in their daily experience with iPhone-like&#039;s, discovering what&#039;s possible with a 3.5&#039;&#039; multi-touch panel, which means the excitement among users is still high. It&#039;s not impossible for Google to consider the question that how much better users need at this point, or how much users could absorb another major change in a phone. One could argue the 3d gestures or anywhere projection is the future but they comes with appropriate apps, such as real time video or mobile gaming. Those things are on the horizon but surely far away for market adoption.

In my opinion, the biggest idea behind Google&#039;s Nexus is Google Voice which is very disruptive to the current telecom landscape. Apple rejects the Google Voice app on its iPhone which makes Google really wants to go ahead with its own platform. With Android being open-source and Google&#039;s massive API base(80+ on code.google.com), Google is transforming World&#039;s programmers to its employees. In this sense, Google&#039;s Android is Microsoft&#039;s Windows 20 years ago, but this time it comes with a price tag zero. With major advertisement case behind, Google can afford to do so which is an true innovation in the business model.

I am really curious about what does an ex-telecom leader like yourself think about it.]]></description>
		<content:encoded><![CDATA[<p>I agree that h/w or HCI wise, Nexus isn&#8217;t groundbreaking &#8211; pretty much following Apple&#8217;s footprint. But as Apple does such a great job at transforming the HCI, we can observe clearly Google did some thinking on differentiating from iPhone, e.g. it&#8217;s 3.7&#8221; screen is way better than its &#8220;friendly&#8221; competitor&#8217;s. Notably Nexus does not come with a multi-touch panel, instead of a single touch with a software scale on the side. Plus, it attracts the Blackberry community by having the rolling ball as an alternative for people not comfortable with touch.</p>
<p>Also, ordinary users are still, in their daily experience with iPhone-like&#8217;s, discovering what&#8217;s possible with a 3.5&#8221; multi-touch panel, which means the excitement among users is still high. It&#8217;s not impossible for Google to consider the question that how much better users need at this point, or how much users could absorb another major change in a phone. One could argue the 3d gestures or anywhere projection is the future but they comes with appropriate apps, such as real time video or mobile gaming. Those things are on the horizon but surely far away for market adoption.</p>
<p>In my opinion, the biggest idea behind Google&#8217;s Nexus is Google Voice which is very disruptive to the current telecom landscape. Apple rejects the Google Voice app on its iPhone which makes Google really wants to go ahead with its own platform. With Android being open-source and Google&#8217;s massive API base(80+ on code.google.com), Google is transforming World&#8217;s programmers to its employees. In this sense, Google&#8217;s Android is Microsoft&#8217;s Windows 20 years ago, but this time it comes with a price tag zero. With major advertisement case behind, Google can afford to do so which is an true innovation in the business model.</p>
<p>I am really curious about what does an ex-telecom leader like yourself think about it.</p>
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		<title>By: Roger Craven</title>
		<link>http://futures-diagnosis.com/2010/01/06/nexus-shmexus-you-cannot-be-serious/#comment-112</link>
		<dc:creator><![CDATA[Roger Craven]]></dc:creator>
		<pubDate>Wed, 06 Jan 2010 20:02:22 +0000</pubDate>
		<guid isPermaLink="false">http://futures-diagnosis.com/?p=394#comment-112</guid>
		<description><![CDATA[I have to be abit obtuse and disagree. The Nexus as a first departure into hardware may not be earth shattering, but the innovation surely comes from two sources unconnected with the phone&#039;s design. The business model of providing the OS to other handset manufacturers. An OS which my friends in the business tell me is a dream to work with. The second route is the fact they retail the handset direct to consumers.
Both innovations may be peripheral if Google are not brave enough in their application... for example in squaring the price/margin battle with distributors - but it is innovation. 
If Google&#039;s intention is not to enter the hardware market but simply to get enough of its handset out their to set up Android as a significant player then we can all look forward to cheap smart phones and sod the networks.]]></description>
		<content:encoded><![CDATA[<p>I have to be abit obtuse and disagree. The Nexus as a first departure into hardware may not be earth shattering, but the innovation surely comes from two sources unconnected with the phone&#8217;s design. The business model of providing the OS to other handset manufacturers. An OS which my friends in the business tell me is a dream to work with. The second route is the fact they retail the handset direct to consumers.<br />
Both innovations may be peripheral if Google are not brave enough in their application&#8230; for example in squaring the price/margin battle with distributors &#8211; but it is innovation.<br />
If Google&#8217;s intention is not to enter the hardware market but simply to get enough of its handset out their to set up Android as a significant player then we can all look forward to cheap smart phones and sod the networks.</p>
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